From a small selection of notebooks similar to those beloved of writers and artists in the past to its present wide range of stationery products, Moleskine is engaging buyers with things that evoke the artistic lifestyle.
The Moleskine Memo Pockets lets you keep receipts, notes, tickets, and other little bits in a stylish case that looks exactly like one of their notebooks.
Moleskine seems to be developing a one-stop system for organizing your paperwork. Notebooks are for jotting down your thoughts and other information – let’s face it, it’s still easier to write something down than take out an iPad or a Galaxy Tab, boot it up, and do the touch-pressing on the virtual keyboard. Planners help you keep to a schedule. The cases like the Memo Pockets and the Folio help you sort and stash your bits of paper, the journals help you store information specific to a certain topic (books, wine, recipes, etc.). I’m looking forward to what they’ll come up with next.